A standard Listing Command campaign comes with 3 channels automatically launched
Direct Mail - Hits the doors 8-10 days from order date
Facebook - Goes out the day of if ordered before 12:00pm PST, next day if ordered after
Text Message - Goes out the day of if ordered before 12:00pm PST, next day if ordered after
The Direct Mail and Text Message campaigns generate leads. The Facebook Ad is a traffic ad that drives eyeballs to a property website
What do you get for Text Messages
We send out multiple variation of the same message with the same call to action along the lines of this:
"Just Listed on 123 Main Street by Sally Sells! Curious how YOUR home compares? Click LINK"
When they click, they are taken to a comparison site where they get to check their home against your listing / pending / sold property. This is the same as the Direct Mail deliverable as we know based on variable information which person and home is engaging with the ad.